42.9748° N, 82.4066° W / SARNIA, ON 36.1699° N, 115.1398° W / LAS VEGAS, NV

Strategy that holds
when everything else moves.

Fifteen years running customer experience and operations teams, now applied to AI implementation. Not a tech vendor guessing at your workflow. Someone who has actually run the floor, fixed the broken process, and answered for the result.

Curious what actually changes? See the difference →

15+ Years CX & Operations Leadership
Healthcare RCM & Prior Authorization
Serving Ontario & the US
AI Strategy. Human Values. Real Results.

From reactive to resilient

AI strategy is invisible until you see what it actually changes. Here is the same operation, before and after.

Before

The Strain

  • Staff re-entering the same patient or customer data into three different systems
  • Inquiries sitting unanswered overnight and over the weekend
  • One person who actually knows how scheduling works, and they are on vacation
  • Escalations landing on your desk because no one else was authorized to decide
  • Hours lost every week to status updates nobody asked for
After

The Anchored Logic Effect

  • Intake that flows straight into the systems your team already uses
  • Routine questions answered around the clock, complex ones routed to a person
  • Documentation any team member can follow without calling you
  • Decisions made at the level closest to the problem
  • Hours back in your week, every week

Operations expertise,
applied to AI

Most AI consultants have never run a support queue or owned a P&L for an ops team. I have. Anchored Logic exists for leaders who want AI decisions made by someone who understands the operation underneath them, not just the technology. That covers the strategy and the build, assessments and automations, the plan and the system that runs it.

/ 01
CX & Ops Assessments

A clear read on where your team is losing time, money, or patience, from your website and digital front door to your back office workflows. Built from the same KPI and SLA frameworks I used managing real queues, not a generic checklist.

/ 02
AI Strategy & Roadmapping

Where AI actually fits your operation, and where it does not. A prioritized plan that respects your team's capacity instead of overwhelming it.

/ 03
Change Leadership

New systems fail when the people running them are not brought along. I lead the rollout, train the team, and stay until adoption sticks.

/ 04
Healthcare & RCM Specialty

Prior authorization, billing, intake, and scheduling. I have worked inside these workflows for years and know exactly where they break.

/ 05
Knowledge Base & SOP Design

Documentation your team will actually use. Built for escalation paths, onboarding, and the questions that get asked every single day.

/ 06
Fractional CX Leadership

Senior CX and operations leadership on a part time basis. For teams that need the judgment without the full time headcount.

/ 07
Workflow Automation

The repetitive work eating your week, intake, scheduling, follow-ups, reporting, turned into automated systems your team understands and can maintain.

/ 08
AI-Powered Customer Engagement

Always-on response systems that handle the routine questions and route the complicated ones to a person, built on the same judgment I used running real queues.

/ 09
Content & Reporting Systems

AI-assisted content and dashboards that keep your operation visible, with your team trained to run them independently, not waiting on a vendor.

/ 10
Website Design & SEO

Websites built clean and fast, then optimized so people actually find them. On-page SEO, technical fixes, and a site structure people and search engines both understand.

/ 11
Inbox & Email Automation

AI that reads, sorts, drafts, and routes your email so the inbox stops running your day. Built to handle the routine and flag what actually needs your attention.

/ 12
Custom Agentic AI Builds

AI agents built around the tools you already run, Zendesk, Salesforce, Freshdesk, Notion, whatever your stack is, drawing on hands-on experience across CRM, ticketing, and scheduling platforms, not a one-size-fits-all bot.

Built for operations
with real work to do

Healthcare and insurance are home base, but the same CX and ops discipline applies anywhere a team is too busy doing the work to fix how the work gets done.

Healthcare & Wellness Practices

Patient intake, appointment reminders, billing follow-ups, and prior authorization workflows that actually reflect how the work gets done.

Insurance & Health Plans

Prior authorization, claims support, and member experience, built from years inside the systems on the other side of the call.

Professional & Personal Services

Consultants, therapists, studios, and small firms. Intake, scheduling, documentation, and client communication that scale with you.

Hospitality & Guest Services

Front desk operations, guest communication, and scheduling systems built from real front-line experience, not theory.

Retail & Local Small Business

Websites, booking, inventory-adjacent workflows, and customer communication for owner-operated businesses that need it to just work.

Automotive & Dealership Sales

Digital sales systems and lead follow-up built by someone who pioneered video-driven sales strategy in the industry, not a generic playbook.

A process built on
accountability

/ STEP ONE
Operations Listening Session

A focused conversation about your team, your bottlenecks, and where the strain actually lives. I ask the questions a former ops leader asks, not a sales script.

/ STEP TWO
Assessment & Strategy Brief

A written read on your operation with specific, sequenced recommendations. You will know exactly what to do whether or not you ever hire me again.

/ STEP THREE
Implementation

I build or lead the build, integrating with what your team already uses. Every decision gets explained in plain terms, not vendor language.

/ STEP FOUR
Adoption & Handover

Training, documentation, and a defined point where your team is fully independent. I stay reachable, but I do not stay necessary.

Simple, transparent plans

Engagements, not retainers. You keep what gets built. No long-term contracts, no dependency on me. Every plan starts with a free listening session.

Starter
Assessment
Let's Talk
one-time engagement
  • CX & operations assessment
  • Website assessment
  • AI opportunity brief
  • Tool and workflow recommendations
  • 1 automation built and handed over
  • 30 days of post-handover email support
Get Started
Ongoing
Fractional Partnership
Custom
let's talk scope
  • Everything in Strategy & Build
  • Ongoing fractional CX and operations leadership
  • Unlimited workflow automation
  • Quarterly strategy reviews
  • Team training and onboarding design
  • 90-day post-handover support window
Book a Call
42.9748° N, 82.4066° W

Southwestern Ontario

Home base. Healthcare practices, clinics, and small operations teams across the region get the same CX and ops discipline I built over fifteen years in the industry, applied directly to your workflow.

36.1699° N, 115.1398° W

Las Vegas & the US

Family roots and an active US presence mean Anchored Logic works comfortably across the border, fluent in both Canadian and US operational and privacy frameworks.

Run by someone
who has done it

Emily Baack spent fifteen years building and running customer experience and operations functions before founding Anchored Logic. That includes prior authorization and revenue cycle work in healthcare, CX leadership at a national insurer, and digital sales innovation that predates most of today's AI tooling by a decade.

She holds a degree in psychology and a health coaching certification, and has been quoted in national press on how prior authorization actually works inside the system, experience that came at a real professional cost and shaped how she advises clients today.

Anchored Logic is the result: an AI strategy practice run by someone who has owned the metrics, managed the team, and answered for the outcome, not just recommended the tool.

Anchored Logic monogram
Anchored Logic
Consulting • Strategy

Let's find out what
your operation is worth.

A free thirty minute strategy call. No pitch deck, no pressure. Just an honest read on where AI can actually help your team, and where it cannot.

Book Your Strategy Call